Eclectic Strategist

Resources, events and other information for the Golden Gate University Community, via the GGU University Library.

Monday, July 9, 2012

Who Owns the News Media? website includes data re market share

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The Who Owns the News Media? website http://stateofthemedia.org/media-ownership/ includes data about market share of companies over the n...
Monday, March 26, 2012

Re-learning management discoveries of the past

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An article in alternet summarizes research done over the course of about a century or so that shows 40-hour work weeks make the most sense a...
Monday, March 19, 2012

Google Introduces Over Optimization SEO Penalty

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Internet marketing efforts often focus a large amount of time and energy on "Search Engine Optimization" (SEO). This means placing...
Thursday, March 15, 2012

Copyright math

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A TED talk with comic Rob Reid who breaks down the claims of entertainment industry lawyers and lobbyists using "copyright math." ...
Saturday, March 3, 2012

Re-discovering Ogilvy on the web

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A post of the blog KISSmetrics gave us a useful blast from the past in applying a discovery by Ogilvy, one of the seminal researchers in adv...
Friday, February 17, 2012

Fake "Peer Review" Journals

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These are growing like weeds as a result of the open access movement. On the one hand, legitimate open access journals online help scholars...
Wednesday, January 18, 2012

Per Reuters, SOPA won't address international piracy, could devastate Internet industries

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Online Piracy is a problem, but SOPA would only address the issue in the U.S., it would not address international piracy. On the other hand...
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